If you're looking for a platform to build your online store in Nigeria, two names you'll come across are Sellora and Bumpa. Both are built for Nigerian sellers, both let you create your own store, and both have growing communities of vendors.
So which one should you choose?
This article gives you an honest, direct comparison so you can decide which platform is the better fit for your specific business.
What Is Sellora?
Sellora is a Nigerian online store builder that gives sellers their own branded storefront with built-in payment processing through PalmPay, automatic logistics integration with over 10 courier partners, a built-in dropshipping marketplace, and built-in Meta and Google Ads tracking. The platform is designed to handle as much of the selling process automatically as possible — from checkout to delivery assignment — so sellers can focus on their products and marketing.
What Is Bumpa?
Bumpa is a Nigerian business management and online store platform that combines store building with inventory management, sales recording, invoicing, and business analytics. It is positioned as an all-in-one business tool for small and medium Nigerian businesses.
Payment Processing
Sellora processes payments through PalmPay's payment gateway — customers pay by bank transfer or card and the money goes directly to the vendor's Sellora wallet immediately after each sale. There is no waiting period and no commission taken on sales.
Bumpa uses its own payment system and supports multiple payment providers. The specific terms and processing fees vary depending on the payment method used.
Logistics and Delivery
This is one of Sellora's strongest differentiators. Sellora is integrated with over 10 logistics partners. When a customer orders, the system automatically queries all partners in real time, presents the available options with prices to the customer at checkout, and assigns the delivery automatically once the customer selects and pays. Both the vendor and the customer can track the delivery in real time. Vendors can also use the manual shipment option to set their own delivery prices per location.
Bumpa offers logistics integration but the automation level and number of integrated partners differs from Sellora's approach.
Dropshipping
Sellora has a built-in dropship marketplace where vendors can list their products for other sellers to sync to their stores. Any Sellora vendor can browse the marketplace, find products, and add them to their own store with one click. When an order comes in for a synced product, the original vendor fulfills it automatically and the profit is split between both parties without any manual process.
This built-in dropshipping infrastructure is something Sellora offers natively that many competing platforms do not.
Advertising and Tracking
Sellora has built-in Meta Pixel and Google Ads conversion tracking already set up on every store. This means vendors can run Facebook, Instagram, and Google ads and track exactly which ads are driving sales — without needing a developer to set up tracking.
Pricing
Both platforms offer free plans to get started. Sellora's paid plans start from ₦2,000 per month and go up based on features and store needs. Neither platform takes commission on sales — you keep everything you earn.
For detailed and current pricing on both platforms, check Sellora's pricing at sellora.ng/pricing and Bumpa's pricing on their website.
Which Platform Is Right for You?
Choose Sellora if your priority is a fully automated selling experience — you want checkout, payment, and delivery handled as seamlessly as possible with minimal manual work. Sellora is also the better choice if you want to explore dropshipping as a business model since the marketplace is built in. And if running social media ads is part of your growth plan, Sellora's built-in tracking setup saves you technical setup time.
Bumpa may be a better fit if you run a business that needs strong inventory management, invoicing, and business record keeping alongside your online store — and if those backend business management features are as important to you as the storefront itself.
The Bottom Line
Both platforms are solid choices for Nigerian sellers and both are significantly better than selling only through WhatsApp or Instagram. The right choice depends on what matters most to your specific business.
If seamless automated selling, built-in dropshipping, and ad tracking are your priorities — Sellora is built exactly for that.
👉 Create your free Sellora store at www.sellora.ng and experience the difference yourself.